Drive up to 5% revenue uplift across your electronics store network from existing traffic.

In electronics retail, sales are most often lost when customers do not receive the right product guidance, cannot compare similar models, miss key accessories or abandon the purchase when the selected model is unavailable in-store. Because purchases often depend on technical comparison and compatibility, missed guidance directly reduces conversion and basket value.

cWatch in action

See how cWatch improves conversion, service response and lost-sale recovery across electronics stores.

01AI Customer Assistant

The customer came to buy a specific product and needs to find it quickly.

How cWatch solves it
  1. Through voice communication with the AI Customer Assistant, the customer asks where the product is located.
  2. Within seconds, the screen displays the exact aisle, shelf location and distance.
  3. It then guides the customer step by step to the product location.
Business benefit
Faster product discovery
Shorter path to purchase
Fewer abandoned purchases caused by store complexity
02AI Customer Assistant

The customer wants to buy a 65” TV and needs to know which model best fits sports within a 2000 EUR budget.

How cWatch solves it
  1. Using voice communication, the customer describes the need to the AI Customer Assistant: screen size, usage and budget.
  2. Within seconds, the screen displays a clear recommendation: OLED vs QLED, 120 Hz vs 60 Hz, recommended models and price range.
  3. It also shows the product locations, so the customer goes straight to the right TV.
Business benefit
Advisory that drives conversion
Secures the sale
Fewer customers leaving to compare online
03AI Customer Assistant

The customer selected a laptop but may leave without the accessories needed to complete the purchase.

How cWatch solves it
  1. The customer tells the AI Customer Assistant which laptop they have selected.
  2. The AI Customer Assistant immediately recommends complementary products: wireless mouse, laptop bag, docking station and antivirus software.
  3. The screen shows where each accessory is, so nothing is missed before checkout.
Business benefit
Higher basket value
Accessory attachment sales
A complete purchase in one visit
04cWatch

The nearby associate specialises in home appliances and cannot advise on cordless vacuum cleaners.

How cWatch solves it
  1. A customer asks about cordless vacuum cleaners, for example: “Which cordless vacuum is best for pet hair?”
  2. The associate requests specialist support directly from the wrist device.
  3. The associate receives either immediate guidance or on-floor assistance from the right category expert, for example: “Anti-tangle model. I’m coming over!”
Business benefit
Standardised advisory quality across all stores
Reduces missed sales
Improves conversion
05Customer call pointcWatch

The customer arrives to collect headphones ordered online and expects a quick handover.

How cWatch solves it
  1. At the pickup point, the customer enters the order number on the screen.
  2. The assigned associate receives the request instantly on their wrist device and prepares the handover.
  3. The customer sees who is handling the order and the estimated pickup time.
Business benefit
Faster omnichannel fulfilment
Better customer experience
No waiting at the pickup point
06AI Customer Assistant

The customer came to buy a specific coffee machine model, but it is not available in-store.

How cWatch solves it
  1. The customer checks the product on the AI Customer Assistant.
  2. The customer sees that it is not available in-store, but can be delivered home the next day.
  3. The customer scans the QR code, enters delivery details and completes the order on the spot with payment on delivery.
Business benefit
Fewer lost sales when a product is out of stock
The sale stays with your store
Next-day home delivery for the customer
Results

What retail chains achieve with cWatch.

What electronics retailers are seeing right now with cWatch

+3-8%conversion uplift
+6-15%more sales with advice
+2-5%store revenue uplift

Results from cWatch rollouts in more than 500 stores of retail chains across Europe.

Drive higher conversion, basket value and faster service response across your electronics stores.

active: Olivia S.